• China
  • alicesun@biggerprintinggroup.com
t shirt and cap printing

Why Small Business Owners Must Have A Logo

Let’s clear up a few things: your logo and website are not your brands. People’s experiences with your services, how they think about them, and how well-known they are all make up your brand. Branding is what you do to make your brand known. And a brand identity is how your brand shows up in the real world. company logo merchandise and promotional t shirt are a great way to promote your small business. And to have a unique logo that is the cherry on top. We are also promotional t shirt manufacturers with the best quality products. 

People are likely to see your company’s logo for the first time when they do business with you. This is your chance to make a good first impression, show that you provide a good service, and visually explain what you do.

What are Some Different Kinds of Logos?

In general, a “logo” is all the marks that represent your brand. Logos come in five different forms. A wordmark is a logo that is made up of one or more separate words, like FedEx or Coca-Cola. A letter mark that has only one letter or an abbreviation: Think of the A for Adobe or the two Cs for Chanel. There is a logomark with just one symbol: Think of the “swoosh” on Nike shoes or the “Apple for Mac” logo.


Since Design Powers is a small company and not an instantly recognizable brand, we made our logo a combination mark. It lets you use an icon on social media and in favicons and a wordmark everywhere else.

How Do You Create a Good Logo?

A good logo fits with your business or service and seems right for it. If you sell services instead of a product, it’s usually better to keep things simple. Most of the time, all our clients need are wordmarks or typographical logos, so that’s what we make for them.

Why do you Need a Logo For Your Business?

People will stick around if you have a logo that looks professional and builds trust.

It tells possible customers who you are, what you do, and how it will help them. It tells people who have never heard of you or your business before that you do great work.

Invest in your logo design. It’s the most important thing for building your credibility and getting people to buy from you.

What a Good Logo Needs?

A logo for a small business needs to be clear and easy to understand so that people can quickly connect with it. It’s important to keep your logo simple so that it can be used in different ways and in different sizes.

When reducing your brand to a single mark, there are many things to think about, from the idea to how it will be used. But a great small business logo only needs three things: great typography, simple colors, and a strong visual element. Check out our logos. Most of them are simple and use bright colors, but not all of them.

Choose typefaces that show what you stand for.

When making a logo and brand, the choice of typefaces and how they are put together is just as important as the use of color, images, or graphics. Why? Because people connect how a word looks to what it means to figure out how they feel about it.

Typography is used to show how someone talks and who they are. Choose typefaces that show what your business is all about, whether it’s elegant, traditional, fun, or modern.


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